The 1930s - Art Deco extravagance
By the mid-1930s, Mr Boullemier had built his 'dream team' of creative
personnel. They included Norman Carling (a skilled modeller who brought
a new three-dimensional aspect to Maling wares), Miss Theo Maling (a talented
family member whose freehand designs included the popular 'Storm' pattern)
and, to keep things in the family, Mr Boullemier's son - also named Lucien - who had developed his craft under the tutelage of Frederick Rhead at Wood & Sons.
If Maling's 1920s lustre wares hold their own against Wedgwood's 'Fairyland'
range (and they do!), the 1930s Art Deco wares can easily be ranked alongside
those of more famous designers such as Clarice Cliff. The teapot is in
the 'Anzac' pattern - outrageously geometric shapes in both design and
potting. Unfortunately, the thing is rather let down by the fact that
it isn't possible to grasp the solid triangular handles of the pot and
matching cups without the risk of tipping boiling hot tea all over yourself!
A fusion of Norman Carling's and Theo Maling's talents can be seen in
the more subtle, but still recognisably Deco range of 'Art Wares' - ribbed
and moulded bodies with freehand decoration which tones down the bolder
colours of Miss Theo's original 'Storm'. (Miss Theo's 'Storm' and Norman
Carling's moulded 'Blossom Time' range would, incidentally, be re-introduced
in the 1950s. Don't get them confused. The later versions lack the subtlety
of their forebears.)